• GALLERY
    • GO Tape
    • Hyundai ARC Web & Mobile Site
    • Brand Research
    • GO Running Website & Email Blasts Concept
    • SpaceX Timeline & Graphic Concepts
    • Lexus Kiosks Interface
    • JBL Packaging Development
    • Spring Retail Campaign
    • Model S Dealer Brochure Concept
    • Fitness Catalog
    • Harman Kardon E-marketing
    • Fashion Footwear Web & Mobile Site Development
    • JBL Website Development
    • Billabong Apparel Graphics
    • KIA Accessory Site
    • Vans Apparel Graphics
    • Fitness Landing Pages
    • Toyo Tires Interactive Magazine App
    • E-Commerce Website Redesign
    • ProSpeed Integrated Campaign
    • Roppongi Font Design
    • Vans Labeling
    • Toyota Tutorial IPad App Development
    • Women's Sport Catalog
    • Puma/LA Graphics
    • GoRun Promo Book
    • Rusty Apparel Graphics
    • Lifestyle Booklet
    • JNCO Labeling
    • Fitness Advertising Campaigns
    • Rusty Labeling
    • JNCO Logo Identity
    • Logos & Icons 1
  • Web / Mobile / Emails
    • JBL E-marketing
    • Lexus Kiosks Interface
    • Hyundai ARC Web & Mobile Site
    • GO Running Website & Email Blasts Concept
    • JBL Website Development
    • Fashion Footwear Web & Mobile Site Development
    • Fitness Landing Pages
    • KIA Accessory Site
    • Toyota Tutorial IPad App Development
    • Harman Kardon E-marketing
    • E-Commerce Website Redesign
    • Toyo Tires Interactive Magazine App
    • Footwear Email Blasts
  • Catalogs / Brochures
    • Brand Research
    • Fitness Catalog
    • Model S Dealer Brochure Concept
    • 2010 Annual Report
    • B2B Work Footwear Catalog
    • Women's Sport Catalog
    • SpaceX Timeline & Graphic Concepts
    • Fitness Footwear Identity
    • GoRun Promo Book
    • GoRun Integrated Campaign
    • Lifestyle Booklet
    • Kids Lifestyle Booklet
    • Fashion Footwear Brochures
    • Fashion Footwear Brochure
    • Winter Boots Brochures
    • 310 Footwear Identity
  • Marketing Campaigns
    • GO Running Website & Email Blasts Concept
    • Fashion Footwear Web & Mobile Site Development
    • Fitness Advertising Campaigns
    • GoWalk Identity & Marketing
    • Celebrity Fitness Advertising
    • ProSpeed Integrated Campaign
    • Spring Retail Campaign
    • GoRun Integrated Campaign
    • Fashion Footwear Campaigns
    • MK Advertising Campaign
  • Packaging / POS
    • JBL Packaging Development
    • ProSpeed Integrated Campaign
    • Global Sales Conference Identity
    • Fitness Footwear Identity
    • Fitness Retail Store
    • GoRun Integrated Campaign
    • Men's Footwear Packaging
    • SRR Landing Pages & Packaging
    • GoWalk Identity & Marketing
    • Technical Product Online & Print
  • Logos / Icons / Type
    • Logos & Icons 1
    • GO Tape
    • Roppongi Font Design
    • Brand Identity Design
    • Rusty Apparel Graphics
    • Billabong Apparel Graphics
    • Vans Apparel Graphics
    • 20th Year Identity
    • OP Apparel Graphics
    • Puma/LA Graphics
    • Funksoop Logo Concept
    • JNCO Logo Identity
    • Gridlock Skate Graphics
    • Vans Labeling
    • Vans Apparel Graphics
    • Rusty Apparel Graphics
    • Rusty Labeling
    • Billabong Apparel Graphics
    • OP Apparel Graphics
    • Puma/LA Graphics
    • Gridlock Skate Graphics
    • JNCO Labeling
    • JNCO Logo Identity
  • Fashion Lifestyle
    • Lifestyle Booklet
    • Spring Retail Campaign
    • Fashion Footwear Brochures
    • Winter Boots Brochures
    • Fashion Footwear Brochure
    • Women's Sport Catalog
    • Fashion Footwear Web & Mobile Site Development
    • Fashion Footwear Campaigns
  • Street / Skate / Surf
    • Vans Labeling
    • Vans Apparel Graphics
    • Billabong Apparel Graphics
    • Rusty Labeling
    • Rusty Apparel Graphics
    • OP Apparel Graphics
    • Gridlock Skate Graphics
    • Puma/LA Graphics
    • JNCO Labeling
    • JNCO Logo Identity
    • 310 Footwear Identity
  • Athletic / Fitness
    • Fitness Catalog
    • GO Tape
    • GO Running Website & Email Blasts Concept
    • GoRun Promo Book
    • Fitness Footwear Identity
    • Fitness Landing Pages
    • Fitness Advertising Campaigns
    • Fitness Retail Store
    • GoRun Integrated Campaign
    • ProSpeed Integrated Campaign
    • Women's Sport Catalog
    • Technical Product Online & Print
    • SRR Landing Pages & Packaging
    • E-Commerce Website Redesign
  • Auto / Electronics
    • Hyundai ARC Web & Mobile Site
    • Lexus Kiosks Interface
    • JBL Packaging Development
    • Model S Dealer Brochure Concept
    • JBL Website Development
    • Toyo Tires Interactive Magazine App
    • KIA Accessory Site
    • Harman Kardon E-marketing
    • SpaceX Timeline & Graphic Concepts
    • Toyota Tutorial IPad App Development
  • CONTACT
  • GO Tape
    GO Tape Brand Development

    Art Director/Designer-Fred Machuca.
    Branding, Creative Direction, Typography
    2013
  • Hyundai ARC Web & Mobile Site
    WEBSITE FOR HYUNDAI ARC.

    Art Director/Designer-Fred Machuca.
    Photography-supplied by HYundai Archives.
    Art Direction, UI/UX, Web Design
    2013
  • Brand Research
    RESEARCH - BRAND PURPOSE

    Art Director - Fred Machuca
    Branding, Creative Direction, Interaction Design
    2013
  • GO Running Website & Email Blasts Concept
    MARKETING CAMPAIGN FOR RUNNING PRODUCT.

    Creative Director/Designer-Fred Machuca.
    Retoucher/Designer-Darren Haung.
    Photographers(Lifestyle)-Mike Medby, Justin Steele.
    Creative Direction, UI/UX, Web Design
    2012
  • SpaceX Timeline & Graphic Concepts
    SPACE X TIMELINE, BRANDING CONCEPT.

    Designer-Fred Machuca.
    Branding, Editorial Design, Typography
    2013
  • Lexus Kiosks Interface
    LEXUS USER INTERFACE DESIGN

    Art Director - Fred Machuca
    Art Direction, Automotive Design, UI/UX
    2013
  • JBL Packaging Development
    JBL Packaging Concepts

    Art Director/Designer-Fred Machuca.
    Art Direction, Branding, Packaging
    2013
  • Spring Retail Campaign
    RETAIL IN-STORE LIFESTYLE CAMPAIGN FOR WOMEN SPRING COLLECTION.

    Creative Director/Designer-Fred Machuca.
    Art Director/Designer-Christina Ingles, Janelle Allen.
    Photographer-Larry Bartholomew.
    Creative Direction, Graphic Design
    2012
  • Model S Dealer Brochure Concept
    TESLA BROCHURE CONCEPT.

    Designer-Fred Machuca.
    Graphic Design
    2012
  • Fitness Catalog
    PRODUCT CATALOG FOR FITNESS PRODUCT/DIVISION.

    Creative Director/Designer-Fred Machuca. Art Director-Christina Ingles.
    Designers-Jennifer Pluta, Nels Ramos. Photographer(Product)-Jason Ware.
    Photographers(Lifestyle)-Justin Steele, Steve Bonini.
    Art Direction, Creative Direction, Graphic Design
    2012
  • Harman Kardon E-marketing
    HK VARIOUS EMAIL PROMOTIONS.

    Art Director-Fred Machuca.
    Photography and Images Supplied.
    Advertising, Art Direction, UI/UX
    2012
  • Fashion Footwear Web & Mobile Site Development
    WEBSITE CONCEPT FOR SKX CONTEMPORARY FASHION LINE.

    Art Director/Designer-Fred Machuca.
    Photography-Justin Steele.
    Creative Direction, UI/UX, Web Design
    2013
  • JBL Website Development
    JBL Website Concept

    Art Director/Designer-Fred Machuca.
    Art Direction, Branding, Web Design
    2013
  • Billabong Apparel Graphics
    APPAREL GRAPHIC CONCEPTS FOR BILLABONG.

    Designer-Fred Machuca.
    Graphic Design
    2011
  • KIA Accessory Site
    WEBSITE FOR KIA ACCESSORY PRICING GUIDE.

    Art Director/Designer-Fred Machuca.
    Photography-supplied by Kia Archives.
    Art Direction, User Interface Design
    2012
  • Vans Apparel Graphics
    APPAREL GRAPHICS, LABELING AND PACKAGING ASSETS FOR VANS FOOTWEAR.

    Senior Designer-Fred Machuca.
    Art Direction, Graphic Design
    2011
  • Fitness Landing Pages
    INFO LANDING PAGES FOR MULTIPLE FITNESS PRODUCT.

    Creative Director-Fred Machuca.
    Lead Web Designers-Stacy Leventhal. Gaye Esguerra.
    Creative Direction, User Interface Design
    2012
  • Toyo Tires Interactive Magazine App
    IPAD INFORMATIONAL APP FOR TOYO TIRES ACCOUNTS.

    Art Director/Designer-Fred Machuca.
    Art Direction, User Interface Design
    2012
  • E-Commerce Website Redesign
    REDESIGN FOR SKECHERS.COM E-COMMERCE SITE.

    Creative Director-Fred Machuca.
    Lead Web Designers-Stacy Leventhal, Gaye Esguerra.
    Creative Direction, UI/UX, Web Design
    2012
  • ProSpeed Integrated Campaign
    BRAND IDENTITY AND MARKETING ASSETS(PRINT AND ONLINE) FOR PRO-SPEED PRODUCT LUANCH.

    Creative Director-Fred Machuca. Art Director-Christina Ingles.
    Lead Designer-Loren Gillum. Photography(Product)-Jason Ware.
    Photography(Lifestyle)-Steve Bonini.
    Branding, Creative Direction, Graphic Design
    2012
  • Roppongi Font Design
    TYPEFACE DESIGN.

    Designer-Fred Machuca.
    Graphic Design, Typography
    2012
  • Vans Labeling
    LABELING AND HANGTAGS FOR VANS FOOTWEAR.

    Senior Designer-Fred Machuca.
    Art Direction, Graphic Design
    2012
  • Toyota Tutorial IPad App Development
    INTERFACE IDEAS FOR RAV4 EV PRODUCT TUTORIALS, IPAD APP.

    Art Director/Designer-Fred Machuca.
    Photography-Stock, Supplied.
    Art Direction, Automotive Design, UI/UX
    2012
  • Women's Sport Catalog
    PRODUCT CATALOG FOR MEN AND WOMEN SPORT DIVISION.

    Creative Director-Fred Machuca. Art Director/Designer-Christina Ingles.
    Photographers(Product)-Jason Ware. Photographer(Lifestyle)-Richard Hume.
    Creative Direction
    2012
  • Puma/LA Graphics
    APPAREL GRAPHIC CONCEPTS FOR PUMA LA.

    Designer-Fred Machuca.
    Branding, Graphic Design, Typography
    2012
  • GoRun Promo Book
    PROMOTIONAL BOOKLET FOR NEW TECHNICAL PRODUCT.

    Creative Director/Designer-Fred Machuca.
    Photographer/Designer-Ed Chang. Photographer-Jason Ware.
    Creative Direction, Graphic Design
    2012
  • Rusty Apparel Graphics
    APPAREL GRAPHICS/LOGOTYPE ASSORTMENT(CLEAN DESIGN) FOR RUSTY SURFWEAR.

    Art Director/Designer-Fred Machuca.
    Graphic Design
    2011
  • Lifestyle Booklet
    CATALOG/BROCHURE FOR MEN AND WOMEN SPRING COLLECTIONS.

    Creative Director-Fred Machuca.
    Art Directors/Designers-Janelle Allen, Christina Ingles.
    Photographer-Larry Bartholomew.
    Art Direction, Creative Direction, UI/UX
    2012
  • JNCO Labeling
    LABELS AND HANGTAGS FOR JNCO JEANS.

    Art Director/Designer-Fred Machuca.
    Art Direction, Graphic Design
    2012
  • Fitness Advertising Campaigns
    VARIOUS ADVERTISING CAMPAIGNS FOR FITNESS DIVISION.

    Creative Director-Fred Machuca.
    Art Director/Designer-Janelle Allen.
    Lead Designer-Keri Ford.
    Creative Direction, Graphic Design
    2012
  • Rusty Labeling
    LABELS AND HANGTAGS FOR RUSTY SURFWEAR.

    Art Director/Designer-Fred Machuca.
    Art Direction, Graphic Design
    2012
  • JNCO Logo Identity
    BRANDI IDENTITY AND MARKETING ASSETS FOR JNCO JEANS.

    Art Director/Designer-Fred Machuca.
    Art Direction, Graphic Design
    2011
  • Logos & Icons 1
    LOGOS AND ICONS FOR VARIOUS CLIENTS.

    Designer-Fred Machuca.
    Graphic Design
    2011
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